One of the predecessors of the recently adopted Leadership Skills for the High-Tech Economy Agenda for Europe is also the e-Leadership Initiative of the European Commission. The European Commission leads these activities with inclusion empirice , together with PwC, IDC, as well as Carl Frey and Thor Berger from the Oxford Martin School at the University of Oxford.

New technologies have great potential in the development of smart services, as well as new and better jobs. Therefore, it is extremely important to encourage the acquisition of e-skills and promote appropriate education for this area. The goal of the Pact for Skills initiative launched on 10 November 2020 within the Skills Program for Europe is the encouragement of all stakeholders; from industry, social partners, educational institutions, to public administration and the workforce itself to act decisively towards the achievement of European e-goals.

E-Leadership in the context of e-skills in the EU

In 2004, the European e-Skills Forum adopted the following definition of e-skills:

  • ICT user competencies (information and communication technologies) are the abilities required for the effective application of ICT systems and devices by an individual . ICT users apply systems as tools to support their own user skills, ranging from the use of common software tools to the use of specialized tools that support business functions in that area of ​​business.
  • ICT user competencies are the abilities needed for research, development, design, strategic planning, management, production, consulting, marketing, sales, integration, installation, training, maintenance, support and servicing of ICT systems.
  • E-leadership skills are the abilities needed to lead people and corporations in order to take advantage of the opportunities provided by ICT , especially the Internet, in order to ensure more efficient and effective operations of various types of organizations , in order to be able to explore opportunities for new ways of conducting business/administrative and organizational processes. and/or for establishing new business initiatives .

Digital skills and jobs

e-leadership versus classical leadership

Classical management is the achievement of a goal by directing human resources. On the other hand, e-management is the achievement of a goal with the reliance on ICT competences, human resources and smart use of business resources.

European strategy for e-skills

Strategy for e-skills of the European Union, which is based on the communication of the European Commission entitled “E-skills for the 21st century. century: encouraging competitiveness, growth and development of jobs” (2007), is a key part of the initiative to increase the competitiveness, productivity and innovation capabilities of European companies. This strategy helps create better conditions for innovation, growth and new digital jobs. It also recommends that the knowledge, skills, competences and ingenuity of the workforce are constantly renewed through effective lifelong learning. In 2013, the European Commission launched the “Great Coalition for Digital Skills and Jobs” with the aim of more intensive and faster acquisition of digital skills.

Coalition for Digital Skills and Jobs

Building on the positive results of the Grand Coalition for Digital Jobs 2013-2016. and the EU strategy for e-skills, the EC will bring together member states and all stakeholders, including social partners, to jointly commit to action and to identify and exchange best practices and thus improve them more easily. The goal of this coalition is to improve the flow of information about available EU funds (European Structural and Investment Funds, Youth Employment Initiative, Erasmus+, etc.) and explore new funding opportunities.

Leadership skills using high technology

In June 2016, the European Commission adopted a new and comprehensive Skills Program for Europe, which includes the establishment of a long-term program for “Management Skills with the help of high technology .

The new program focuses on:

  • policies of digital education and entrepreneurship,
  • disruptions in the labor market that are a consequence of the development of ICT,
  • analysis of management skills for liberal professions such as doctors and lawyers,
  • synergy with the new requirements of management skills in business, using advanced production and key advanced technologies,
  • international field of activity

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Zoran Djordjevic
Director of the Algebra MBA Business School

Arsen Solić
Head of the e-Leadership MBA study
098 9512 952

Ivan Bucić
Coordinator of the e-Leadership MBA business area
091 23 14 111