Learn from top industry experts
Study in state-of-the-art facilities in Zagreb
Soak up the sun on Šibenik’s beautiful coast
Explore Croatia through exciting field trips
Embark on a transformative journey through Creativity & Storytelling for marketing enthusiasts. This unique program equips you with essential skills to craft captivating content that resonates with audiences and amplifies brand messaging.
About the program
Get ready to dive into a world of creativity and content excellence! In this program, you will uncover the key factors that shape and boost your creative potential. By harnessing diverse tools, you’ll elevate your creative expression to new heights. Moreover, you will grasp essential strategic principles for impactful brand and marketing communication, enabling you to craft compelling content.
Throughout the program, we will nurture your critical thinking and strategic content crafting skills, empowering you to analyze and interpret content with advanced techniques. Our cutting-edge brainstorming methods will ignite your imagination, paving the way for captivating narratives that resonate with audiences. You will learn to create robust story structures and engaging fictional short stories, developing content that aligns seamlessly with brand strategies. As you progress, you will gain mastery over a range of brainstorming and storytelling techniques, equipping you with practical skills in creativity and content creation. The expertise you acquire will extend beyond marketing communication, making you a versatile creator in the realms of short stories and script writing.
Embark on an exciting journey and unlock your creative brilliance. Become a content creation virtuoso, equipped to leave a lasting impact in the ever-evolving world of storytelling and marketing!
Lecturer
Nada Kaurin Knežević, Senior Lecturer is a highly skilled expert in the field of marketing and marketing communications. Currently, Nada is a lecturer at Algebra Bernays University, where she teaches at the Digital Marketing bachelor study program. She boasts more than ten years of experience building a successful career in the fields of business, marketing and brand strategy, as well as creative communications. In addition, Nada is a published author whose first collection of short stories titled Diagnosis was published in 2020 by the publishing house Imprimatur.
Croatian Language & Culture
INTERNATIONAL STUDENTS WHO APPLY FOR THIS PROGRAM CAN TAKE OUR ADDITIONAL PROGRAM FOR FREE AND EARN EXTRA 4 ECTS POINTS
The Croatian Language and Culture program will help you learn the very basics of Croatian and offer an excellent insight into Croatian culture. You will learn to read and write some of the most important Croatian words, as well as learn key conversational phrases. You will also learn tidbits about famous Croatians and Croatian history, geography, cuisine and more.
Don’t let Croatian catch you by surprise. Expect the unexpected!
Choose Your Summer Program!
Earn 6 ECTS credits per program