Title: Creative Visual Project
Duration (Physical part): 8 – 12 January 2024
Name of the Department at Algebra University: Department of Digital Art
Study Programme: Undergraduate Professional Programme
ECTS Credit Value: 3
Partner institutions: Accademia delle Arti e Nuove Tecnologie (Italy), Vilnius College of Design (Lithuania)
Overview of the module content:
This module is project-based and provides students with insight into how to create a valid creative concept in the design communications industry. Also, this module teaches students to create and develop fundamental creative processes and ideas regarding market and client needs.
It is important for students to take this module to gain confidence in creative processes and design thinking with an ability to present and defend their idea on the market/client. Students will gain abilities to explore creative briefs and concepts, set up questions for design research, define competition, and similar and relevant subjects in business and visual terms, and analyze different approaches, motivations, and associations regarding creative topics.
The module is organized with the help of real-market clients to develop and elaborate on real case studies in real-time.
