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Lecture Plan

This study programme is validated by Goldsmiths, University of London. Seize the unique opportunity to study in English and earn a dual degree from Algebra University College and Goldsmiths, University of London!

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First year

Semester 1

COURSES ECTS Hours Pd Vj Type
Presentation design elements 4 45 30 15 Obligatory
Innovative project 1 - Product or services ideation and planning 8 30 15 15 Obligatory
Integrated marketing communications 5 60 30 30 Obligatory
Idea management 5 60 30 30 Obligatory
Creative processes management 4 45 30 15 Obligatory
Leadership 4 45 30 15 Elective
Multiculturalism and identity 4 45 30 15 Elective

Semester 2

COURSES ECTS Hours Pd Vj Type
Branding 1 - Corporate and personal identity 4 45 30 15 Obligatory
Digital consumer behavior 4 45 30 15 Obligatory
Innovative project 2 - Product or services development 6 15 6 9 Obligatory
Creative economy 4 45 30 15 Obligatory
Creative methods and techniques 4 45 30 15 Obligatory
Visual storytelling 4 45 30 15 Obligatory
Ideation in photography 4 45 30 15 Elective
Business ethics 4 45 30 15 Elective

Second year

Semester 3

COURSES ECTS Hours Pd Vj Type
Branding 2 - Product identity 4 45 30 15 Obligatory
Aesthetics and design theory 4 45 30 15 Obligatory
Innovative Project 3 and#8211; Go to market strategies 6 15 6 9 Obligatory
Design research and methodology 4 45 30 15 Obligatory
Psychology of user experience design 4 45 30 15 Obligatory
Visual interactive media 4 45 30 15 Obligatory
Ideation in film and video 4 45 30 15 Elective
Interpretation and management of cultural heritage 4 45 30 15 Elective

Semester 4

COURSES ECTS Hours Pd Vj Type
Final thesis 20 0 0 0 Obligatory
Sustainable development design 5 60 30 30 Obligatory
Project management in creative industries 5 60 30 30 Obligatory
Student guide
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