Process Management in Market Communications

Goran Božić, Senior Lecturer

Goran Božić, graphic designer, born in Rijeka, Croatia. Obtained a Master's Degree in Graphic design at School of Design at Faculty of Architecture, University of Zagreb in 2000. Worked as a freelance designer, in 2004. joined McCann as a copywriter, soon promoted to creative director. Worked on numerous international and local clients, won international and local awards. Takes care of the overall creative quality, works on providing strategically relevant creative solutions and supervises creative teams helping with idea concepts and campaign elements development, uniting copywriting, art direction and production aspects. Over 8 years of teaching experience at School of Design and Agora in courses covering Visual Communication, Advertising, Integrated Marketing, Strategic Thinking, Concept Generation and Idea Development, Design, Art Direction, Visual Identity, Packaging, Copywriting, Film and Visual Storytelling.

Associated courses:



Visual Communications Design - Undergraduate study

Visual Communications Design
Creative Process
Process Management in Visual Communications Design 1
Process Management in Visual Communications Design 2
3D Visual Communications Design
Creative Process
Process Management in Visual Communications Design 1
Process Management in Visual Communications Design 2

Graduate study - Design and Communications Management

Creative Market Communications Management
Process Management in Market Communications
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