Innovative Project 3 – Go to market strategies

PhD Maja Brkljačić, Lecturer

Maja graduated from the Faculty of Humanities and Social Sciences at the University of Zagreb and she received her doctorate at the Central European University in Budapest. She worked as a researcher at the Institute for the Wisenschaften vom Menschen in Vienna and as a project coordinator for the Westfälische Wilhelms-Universität in Münster. She is a winner of Erich Maria Remarque's scholarship at New York University and the Alexander-von-Humboldt Foundation for Freie Universitat Berlin. She worked as a project manager at Central European University and as a guest lecturer at Northwestern University in the United States. She has published about a dozen scientific papers. In the non-scientific part of life, Maja worked as a Director of School Program in Školska Knjiga, as Executive Director in Profil, and as the Head of Educational Programs for Students in Algebra. She is a textbook author and has held numerous professional lectures and workshops.

Associated courses:



Graduate study - Applied Computer Engineering

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Innovative project 1 - Product or services ideation and planning
Innovative project 2 - Product or services development
Innovative Project 3 and#8211; Go to market strategies
Data Science sub-specialization
Innovative project 1 - Product or services ideation and planning
Innovative project 2 - Product or services development
Innovative Project 3 and#8211; Go to market strategies
System sub-specialization
Innovative project 1 - Product or services ideation and planning
Innovative project 2 - Product or services development
Innovative Project 3 and#8211; Go to market strategies
Game Developement sub-specialization
Innovative project 1 - Product or services ideation and planning
Innovative project 2 - Product or services development
Innovative Project 3 and#8211; Go to market strategies
Software sub-specialization
Innovative project 1 - Product or services ideation and planning
Innovative project 2 - Product or services development
Innovative Project 3 and#8211; Go to market strategies

Graduate study - Digital marketing

Digital Marketing
Innovative project 1 - Product or services ideation and planning
Innovative project 2 - Product or services development
Innovative Project 3 and#8211; Go to market strategies

Graduate study - Design and Communications Management

Creative Market Communications Management
Innovative project 1 - Product or services ideation and planning
Innovative project 2 - Product or services development
Innovative Project 3 and#8211; Go to market strategies
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